As featured on LinkedIn, December 6, 2022. Congratulations. You’ve minted a new group of partners. Now what? While law firms use the “now you’re a partner” step, as a way to grow their firm and retain talent, what happens when these newly elevated partners are expected to grow their own practices? Those of us who have been CMOs have seen…
Lucy is a Doberman puppy with her own Instagram account. She insisted on starting one. It’s been more than a decade since our last four-footed friend Gracie the Dalmatian left us. As a dog mom, I’ve had to get up to speed on an array of new products, companies and services. With everything from locating the just-right chewable puzzle toys…
As featured on LinkedIn, November 22, 2022. If I knew then what I know now. It was great to have the chance to speak to a group of terrific young women undergrads at Cornell University as part of the Forte Foundation program. Thank you, Tatum Shearer (a junior, graduating in 2024), for the lovely invitation. The topics ranged from careers,…
As featured on LinkedIn, November 16, 2022. Collaboration isn’t just a nice to have. In today’s world, for professional services and other organizations to succeed, it’s a necessity. It was great catching up with my friend, the author and collaboration guru Heidi K. Gardner, Ph.D., and recording a second in our series of talks for Practising Law Institute (PLI). This time…
As featured in Bloomberg, September 30, 2022. With economic uncertainty on the horizon and curtailed lateral movement of partners, law firm leaders are turning their attention back to individual partners and their ability to produce revenue. If the last few years were about working from home and wellness, the next few will shift to a focus on individual business plans,…
As featured on LinkedIn, August 19, 2022. “Much of my business comes from overseas, but it’s tricky to generate.” This is a common refrain I hear from professionals, both from those in the US eyeing Europe, Asia and Latin America, and from those abroad hoping to get work from the US. There will often be a partner, let’s call him…
As featured in PM Magazine, July/August, 2022. Talented people, check. Great technology, check. Partners love them, check. It sounds like your firm’s marketing and business development department is buzzing away. Yet, just like any organisation, it’s essential to take a good look at the indicators of your operation’s health to ensure its wellbeing for the future. There are seven factors…
As featured on LinkedIn, June 15, 2022. When Covid hit, like everyone else, personal get-togethers became impossible, and errands were limited to masked-and-gloved visits to the supermarket, drugstore or Home Depot. I wanted to find a way to stay centered and at the same time, find a break from the WFH life. I looked out through the window, and saw…
As featured on LinkedIn, June 6, 2022. Why are so many executives asking questions about the craft of personal branding? Does this require posting on Instagram 4 times a day, or launching a dedicated You Tube channel? Does it involve a personal shopper? Personal branding is an outgrowth of professional services marketing. While most of us in the field started off…
As featured on LinkedIn, June 1, 2022. What is it that holds women back from developing new business? A glass ceiling? No, a wood office door. During the last few decades, generally those in heels were not the first ones invited to a new business pitch. Men were in the majority when it came to dealing with clients and choosing teams…
